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Internship Media Strategist at SABC for Media/Sales & Marketing/Communications/Advertising graduates

Career Opportunities: Internship Media Strategist: Auckland Park (12858)

Requisition ID 12858 - Posted 05/09/2025 - Learning & Development - Group Learning & Growth - GP - Auckland P


CLOSING DATE: 15 MAY 2025

INTERNSHIP MEDIA STRATEGIST: AUCKLAND PARK

Position Internship Media Strategist

Division: Sales

Position ID: 60022250

Reporting Line: Manager: Media Strategy

Location: Johannesburg

BACKGROUND

SABC is the hub of entertainment, news, and information to millions of South Africans. Our Vision is to become the leading, credible voice and face of the nation and continent. We have an exciting opportunity available for three Sales Assistant Graduates to join our Sales team.


Internships at SABC aim to provide students with an opportunity to work with our internal clients and teams to address key business problems and identify areas of growth for the company. With your education and experience, you will be able to take on real-world challenges from day one.


PURPOSE

The purpose of this 12 months graduate programme is to provide support to the Sales Division to ensure successful implementation of business initiatives or programmes that meet SABC's objectives. This is an exciting opportunity for those who have completed National Diploma / Bachelor’s Degree (NQF 6/7) in Media/Sales & Marketing/Communications/Advertising related fields and looking to enhance their skills and experience in the work environment.


ABOUT THE TEAM

To synergize Strategic Media solutions nationally in order to provide Sales with Client and Market insights and ensure that Sales’ revenue targets are achieved.


KEY ACCOUNTABILITIES

• Develop and present media strategies that are in line with media industry developed communication strategies.

• Source relevant and insightful information about the Media landscape.

• Analyse and interpret media and industry development information to maximize sales opportunities for the organization.

• Monitor advertising media and client activity to deliver key learnings, which ensure competitive media strategies.

• Assist sales management to develop client-specific strategies including new business acquisition, dropped off business, pricing strategy, and rate cards.

• Extract and analyse information to understand consumer requirements and needs (Both in terms of product/service and brand).

• Develop and present media strategies reflective of the client’s communication strategies.

• Provide tracking of audience viewership information and insights (proactive/reactive)

• Exploring innovative market intelligent – use of bespoke/desktop research tools where necessary.

• Define and interpret audience and market value to marketers’ communication objectives.

• Develop multimedia planning schedules

• Analyse and provide post campaign information across platforms/clients

• Contribute to brand and market client workshops with provision of insights.

• Assist sales management with client commitment reviews and annual commitment negotiation strategy/planning.

• Collaborate with Trade Marketing in packaging insights for the Trade/industry to build demand generation

• Ensure adherence to SABC policy and procedures

• Establish, manage and maintain positive relationships with all internal and external relationships.

• Forge and manage strategic relationships with the advertising and media industry forums (e.g.: AMASA, AMF etc.) for organizational representation and influence.


INHERENT MINIMUM REQUIREMENTS

• National Diploma / Bachelor’s Degree (NQF 6/7) in Media/Sales & Marketing/Communications/Advertising related fields

• High level of computer literacy (MS Word, PowerPoint, Excel)

• Innovative and also able to use and present analytical data in a creative manner Valid driver’s license

• Knowledge of advertising industry and corporate market

• Strategic Orientated

• Efficiency in the use of industry systems e.g. TELMAR, ARIANNA, and ADDYNAMIX, Digital planning tools, etc.

• Good communication (Verbal & written), interpersonal, and presentation skills

• Persuasive, able to influence attitudes and opinions of others, and skillful at negotiating

• Attention to detail

• Analytical and problem-solving ability

• Customer services orientated



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